Can ‘Experiences’ Save Philadelphia-Area Malls

Greater Philadelphia has seen a surge in experiential retailers as consumers seek more interactive shopping options. Experts believe these immersive concepts are crucial for the survival of malls. While not new, the demand for experiential retail has grown significantly since the Covid-19 pandemic disrupted in-person shopping for nearly two years. In October 2022, a Mood Media report found that 71% of global consumers were shopping in physical stores as much or more than they did before the pandemic.

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